Have you ever wondered the marketing strategies of casinos? How do the casinos get people to keep playing even though they lose a lot of money?
Here are a couple of little secrets:
- The casinos have no windows , there is no natural light inside so that the players lose track of time and they never realise how much time they spend inside the casino. More time inside automatically leads to more gambling.
- There are no clocks (because of the same reason explained above)
- Our sense of smell influences our behaviours so retailers and big companies use a method called ”Scent Marketing”. Each casino has a custom fragrance and they spray it to the air constantly because pleasant smells makes it harder for you to leave the casino.
- Complimentary food&drinks are served to make sure that the players won’t have to leave the casino to eat or drink something.
- The slot machines have the most alluring lights and digital screens because the visual effects are very attractive and addictive to the human eye.
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